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METHOD:PUBLISH
X-WR-CALNAME:From Homemade to High-Growth: Jenny Watson's CPG Journey
BEGIN:VEVENT
UID:session-cmvi4t138000a08l8gnmcu8rg@conference-manager
DTSTAMP:20261024T214705Z
DTSTART:20261120T200000Z
DTEND:20261120T210000Z
SUMMARY:From Homemade to High-Growth: Jenny Watson's CPG Journey
DESCRIPTION:Jenny Watson started The Elderberry Co. in her kitchen with a h
 omemade elderberry syrup and a front-porch business. Today it is a nationw
 ide wellness brand. In this fireside chat\, Jenny goes past the startup st
 ory to what comes next: the decisions\, pivots\, risks\, and lessons in bu
 ilding a consumer packaged goods company that lasts. Useful if you are sit
 ting on an idea\, launching a first product\, or trying to scale.
LOCATION:The Root
URL:https://www.startupweeklouisville.org/sessions/cmvi4t138000a08l8gnmcu8r
 g
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