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X-WR-CALNAME:Innovation Unlocked: How FirstBuild co-creates products with c
 ommunity + how you can use the space yourself
BEGIN:VEVENT
UID:session-cmvn8wwj4000208imf2s5cw53@conference-manager
DTSTAMP:20261103T221001Z
DTSTART:20261118T140000Z
DTEND:20261118T144500Z
SUMMARY:Innovation Unlocked: How FirstBuild co-creates products with commun
 ity + how you can use the space yourself
DESCRIPTION:Traditional corporate innovation keeps ideas locked away until 
 launch\, but GE Appliances' innovation arm\, FirstBuild\, has flipped the 
 script—inviting passionate enthusiasts to co-create products from day on
 e. The result has driven stellar successes like the Opal Nugget Ice Maker 
 and Sourdough Sidekick. Come learn about the innovation framework we use\,
  how we engage community\, and then tour the space to learn how you\, too\
 , can use FirstBuild to prototype your idea. (Plus: free\, on-site parking
 .)
LOCATION:FirstBuild
URL:https://www.startupweeklouisville.org/sessions/firstbuild
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