A community betting on itself.
Bet on Louisville is a community-led movement of Louisvillians working to make this a region where founders can start, stay, and scale. Startup Week is one way that movement gathers — in person, once a year, for the people doing the work.
A bet on the builders already here.
Great companies don’t only come from the coasts. They come from anywhere a community decides to back its builders — with capital, with mentorship, and with a room full of people who show up.
Bet on Louisville exists to be that backing. Startup Week is our first showcase of that bet: five days that bring the whole ecosystem together to inspire, equip, connect, and celebrate the founders building the region’s future.
“We’re not waiting for permission to build a great startup city. We’re betting on the one we already have.”
Reimagining Startup Week.
This year, we’re rewriting Startup Week from a blank page. A new format, new energy, and a regional footprint. It’s a fresh story. And the community is the one holding the pen.
A few things we hold to.
Organized by local founders and contributors — not handed down by an institution.
One ecosystem on both sides of the river, and a week that reflects it.
Every session earns its place by being genuinely useful to someone building something.
This is an event you build, not just attend.
Tell us how you want to show up for Startup Week — the deadline to get involved is July 31.
Get involved